Use Case

Product Roadmaps

Kill the backlog via ruthless prioritization.

The Feature Request Fallacy

If you ask users "Do you want this feature?", they will always say yes. It costs them nothing to say yes. It costs your engineering team weeks to build it.

Implementing Binary Prioritization

Take your top two feature requests and pit them against each other in a widget embedded directly in your app dashboard.

Which Q3 focus provides more value?

This approach forces users to consider the opportunity cost. It filters out "nice-to-haves" and identifies "must-haves". Embed these polls in release notes or directly within the UI where the feature would logically live.